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Coaching Style Shift Proving Maple Leafs’ Core Can Adapt

Toronto Maple Leafs fans are seeing two different game styles this season and last season. What’s the difference between Berube and Keefe?

When analyzing the Toronto Maple Leafs’ style of play under former coach Sheldon Keefe versus this season’s changes under new head coach Craig Berube, it becomes clear that the two coaches employ significantly different approaches to the game—one methodical and possession-heavy, the other fast-paced and direct. This distinction has implications for the team’s overall game flow, offensive strategy, and how they fare against opponents.



Sheldon Keefe’s East-West System: A Possession-Heavy Approach

Keefe is known for his East-West system, which focuses on controlling the puck, maintaining possession, and utilizing lateral movement in the offensive zone. This strategy often involves cycling the puck, and resetting plays to control the tempo of the game. While this approach emphasizes maintaining possession, it can sometimes be more deliberate, even leading to moments where the team retreats into the defensive zone to reset. The result is a team that can dominate in possession but potentially needs more rapid transition play that catches opponents off guard.

Craig Berube’s North-South System: Fast Transitions and Direct Play

In contrast, Craig Berube’s system relies on North-South hockey—quick transitions from defense to offense, where the team rapidly pushes the puck up the ice and creates offensive pressure. This style emphasizes minimizing time spent in the defensive zone, instead focusing on fast-paced, direct attacks. It’s an approach that brings more immediate scoring chances, often at the expense of prolonged offensive zone time. While less deliberate than Keefe’s system, Berube’s style can create high-energy games, with the team usually looking to generate scoring chances on the rush rather than through extended cycles.

A Tale of Two Maple Leafs Philosophies

One key point in contrasting these styles is how zone time is measured. Keefe’s East-West style often results in long possessions in the offensive zone, even if those possessions don’t always result in immediate scoring chances. Meanwhile, Berube’s North-South approach minimizes the time spent in the defensive zone, focusing instead on rapidly transitioning through the neutral zone to create more direct opportunities.

For example, in a recent game between the Maple Leafs and the New Jersey Devils, the zone time statistics were nearly identical despite the Devils’ dominance in offensive zone pressure. This discrepancy highlights how the Maple Leafs can possess the puck for long stretches, even without creating immediate scoring opportunities. In contrast, Keefe’s approach might not dominate zone time but could result in more direct shots on goal.

Goaltending Implications: How System Affects Opponents

Another factor to consider is how these systems impact goaltender performance. Keefe’s reliance on perimeter passing and medium-slot shooting often allows opposing goalies to see the puck more clearly, especially if there is no net-front presence to disrupt their vision. This could explain why goalies like Anthony Stolarz have been able to make high save counts against the Devils despite facing a high volume of shots. By contrast, Berube’s system might pressure goaltenders through quicker shots, increased traffic, and fewer opportunities to read plays in advance.

Sheldon Keefe vs. Craig Berube Maple Leafs playstyles.

The Bottom Line: The Trade-Offs of Each System

Ultimately, the difference between Sheldon Keefe’s East-West game and Craig Berube’s North-South approach reflects contrasting philosophies of how a team should work best to control a hockey game. Keefe’s possession-heavy style can dominate the puck but may lack the same quick, high-energy pace that can overwhelm an opponent. Berube’s North-South game offers a more aggressive and direct approach that could lead to faster scoring opportunities and an overall more exciting brand of hockey.

For the Maple Leafs, shifting from Keefe’s more methodical style to Berube’s dynamic, quick-transitions system could change how they generate offense, control the tempo, and ultimately fare against their opponents. It’s all about balancing possession with speed, and whichever coach’s system the Maple Leafs execute more effectively could determine their success moving forward.

[Note: I’d like to thank Stan Smith for his help with the analysis for this post.]

Related: Maple Leafs Get Lucky: Good News on Anthony Stolarz Injury

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